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How do you keep your sneakers clean for months? The science behind REINS crystalline protection

You know the feeling. You take a new pair of sneakers out of the box, put them on for the first time and think: I am really going to keep this pair clean. Two weeks later, the sole tells a different story.

The problem is not you, it is the approach. Because most people don't protect their sneakers, or protect them too late. And that is exactly where REINS is different.

Coating vs. crystalline protection: what is the difference?

Traditional shoe sprays work with a coating, a layer that lies on top of the material and wears off over time. Effective for a while, but not for long.

REINS crystalline protection works fundamentally differently. The formula is based anastase-derived mineral extract: a crystal structure that responds to light. Once the protective layer has been applied and dries, the crystals activate when exposed to daylight, artificial light or sunlight. From that moment on, they start working for you 24/7, organic dirt such as mud, dust and bacteria is continuously broken down at molecular level.

No passive layer to wear off. An active, self-cleaning system that works for months.

This also explains the shelf life: at least 6 months of protection per treatment, with normal daily use.

Safe from everything, including your conscience

The crystalline protection is completely water-based. No solvents, no harmful fumes, no fuss. You can use it indoors at the kitchen table. And the formula is:

  • Free of PFAS and microplastics
  • Free from harmful chemicals
  • Does not cause allergic reactions
  • pH neutral and safe for people, animals and the environment

Suitable for fabric, leather, artificial leather, suede, nubuck and plastic. The only thing that doesn't work: high-gloss patent leather shoes and greased shoes.

And there's something else: part of every purchase goes directly to the Reinasan food forest. Clean sneakers, clearer conscience.

Six months of protection in three steps

The REINS starter kit contains everything you need, including the ultrasonic nebulizer, cleaner and microfiber cloths. This is how you proceed:

Step 1: Cleaning. Spray the REINS cleaner on a microfiber cloth and remove dust and (factory) contamination from the shoe. New sneakers also need this.

Step 2: Drying. Rub the shoe dry with the second microfiber cloth. Make sure there is no moisture left on the surface.

Step 3: Protect. Hold the nebulizer at a distance of 6 to 8 cm and spray the crystalline protection over the shoe in gentle movements. Apply two layers. You can wear the shoes after a few minutes, optimal adhesion is achieved after 72 hours.

Pro tip: regularly place your sneakers in daylight or sunlight for optimal activation of the crystals.

One kit, eight pairs of sneakers, six months of rest

The REINS starter kit protects up to 8 pairs of sneakers for €49.50. That's less than €8.00 per pair every six months, and a lot cheaper than a new pair of grails.

Customers give the kit a 5/5 ⭐ and that says enough.

View the REINS Starter Kit

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