You have probably used a shoe spray before. You spray, it dries, and you hope it works. But after a few rain showers or a day in the city, the protection is already gone. That is because most sprays work with a coating, a passive layer that sits on top of the material and slowly wears off.
REINS protection works fundamentally differently. And once you understand how, you also understand why it lasts so much longer.
Light as a motor
REINS protection is based on anastase-derived mineral extract, a crystal structure that reacts to light. This is a naturally occurring mineral form known for its photo catalytic properties: upon exposure to light, a chemical reaction is triggered that breaks down organic substances.
Translated to your sneakers: as soon as the protective layer has been applied and dried, the crystals activate upon contact with daylight, artificial light, or sunlight. From that moment on, they work 24 hours a day, 7 days a week; dirt, bacteria, and organic contamination are continuously broken down before they can penetrate the material.
No passive layer. An active, self-cleaning system.
Why it lasts so long
A standard coating wears off in rain, friction, and use. The crystal structure of REINS adheres to the material differently and remains active as long as there is light. That is also why it is recommended to regularly place your sneakers in daylight or sunlight, not for the appearance, but for the effectiveness.
The result: at least 6 months of protection per treatment, with normal daily use in the city.
Safe for every material, and for you
The formula is completely water-based. No solvents, no harmful fumes. You can simply use it indoors at the kitchen table. And the composition speaks for itself:
- Free from PFAS and microplastics
- Free from harmful chemicals
- Does not cause allergic reactions
- Safe for humans, animals, and the environment
Suitable for fabric, leather, synthetic leather, suede, nubuck, and synthetic materials. Not suitable for high-gloss patent leather shoes and greased shoes.
How do you apply it?
The crystalline protection is applied using the ultrasonic atomizer from the REINS starter kit. The atomizer creates an ultrafine, even mist, much more effective than a standard spray can. This ensures the liquid adheres optimally to the material and allows you to reach difficult corners and seams.
Applying two coats is sufficient. You can wear the shoes after just a few minutes; optimal adhesion is achieved after 72 hours.
Ready to truly protect your sneakers?
Now that you know how it works, the choice is easy. The REINS starter kit contains everything you need to get started immediately; for 8 pairs of sneakers, for 6 months. View the REINS starter kit





